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ActiveCampaign vs Encharge pricing: which is cheaper for your team?

Short answer

ActiveCampaign's cheapest paid tier (Starter) lists at $15/month, which beats the other on entry pricing. Mid-tier and enterprise math can flip the answer — use the per-tier table below to see the real cost for your team size at each tier.

Verified 2026-05-16 · Public pricing only · Updated monthly

Calculate the cost for your team

TierActiveCampaign / moEncharge / moDiff

ActiveCampaign pricing tiers

TierMonthlyAnnual (eq)UnitNotes
Starter$15$15month10x contact send multiplier, limited segmentation, 5 actions per automation, 1 user.
Plus$49$49month10x send multiplier, standard segmentation, unlimited automation actions, 1 user.
Pro$79$79month12x send multiplier, advanced segmentation, 3 users included.
Enterprise$145$145month15x send multiplier, premium segmentation, 5 users, dedicated support.

See full ActiveCampaign pricing breakdown →

Encharge pricing tiers

TierMonthlyAnnual (eq)UnitNotes
Growth$99$79monthUp to 2,000 subscribers, 10x send multiplier, flow builder, advanced segmentation, webhooks.
Premium$159$129monthUp to 2,000 subscribers, 12x send multiplier, adds HubSpot/Salesforce/Segment/Shopify integrations.

See full Encharge pricing breakdown →

Feature by feature

The non-pricing differences that drive the real decision.

CapabilityActiveCampaignEncharge
Billing model month month
Pricing model Contact-tiered marketing automation Subscriber-tiered marketing automation
Cheapest paid tier Starter at $15/month Growth at $79/month
Mid-tier benchmark Pro at $79/month Premium at $129/month
Total paid tiers published 4 2
Last verified 2026-05-17 2026-05-17

Best for…

Hand-picked use cases mapped to the winner.

Use caseWinner
Lowest entry price (10-person team) ActiveCampaign Starter
Most pricing tiers (room to grow) ActiveCampaign (4 tiers)
Predictable per-seat billing Neither (both flat/usage)
Most recently verified pricing ActiveCampaign

Choose ActiveCampaign when

  • ActiveCampaign is marketing automation with four tiers (Starter, Plus, Pro, Enterprise) each scaling by contact count and send multiplier, billed annually.
  • Entry tier (Starter) at $15/month is your budget ceiling.
  • Enterprise tier adds dedicated account team; WhatsApp messaging is sold as a separate set of tiers (Core, Advanced, Premium) with line and seat limits.

Choose Encharge when

  • Encharge is behavior-based marketing automation from $99 per month for 2,000 subscribers on Growth with Premium at $159 for ecommerce integrations.
  • Entry tier (Growth) at $79/month is your budget ceiling.
  • Enterprise plan is custom-priced for 50,000-plus subscribers with dedicated account manager and free onboarding.

Switching considerations

Watch the hidden fees on both sides. ActiveCampaign: Add-ons available for SMS, AI Activities, Enhanced CRM, and Custom Reporting on top of base price Encharge: Email overages cost $100 per 100,000 emails beyond the plan's monthly allowance Always confirm with the vendor before purchase.

Frequently asked questions

Which is cheaper for a 10-person team, ActiveCampaign or Encharge?

At entry tier and 10 seats on annual billing: ActiveCampaign Starter comes to $15/mo; Encharge Growth comes to $79/mo. ActiveCampaign is the cheaper entry-tier choice at this team size.

Does ActiveCampaign have more pricing tiers than Encharge?

ActiveCampaign publishes more paid tiers (4 vs 2). More tiers usually means more granular ways to grow without re-platforming.

Which pricing was verified more recently?

ActiveCampaign's pricing was last verified 2026-05-17; Encharge's on 2026-05-17. Both pages link to the vendor's official pricing source so you can re-check before committing.