ActiveCampaign vs GetResponse pricing: which is cheaper for your team?
GetResponse's cheapest paid tier (Starter) lists at $14/month, which beats the other on entry pricing. Mid-tier and enterprise math can flip the answer — use the per-tier table below to see the real cost for your team size at each tier.
Calculate the cost for your team
ActiveCampaign pricing tiers
| Tier | Monthly | Annual (eq) | Unit | Notes |
|---|---|---|---|---|
| Starter | $15 | $15 | month | 10x contact send multiplier, limited segmentation, 5 actions per automation, 1 user. |
| Plus | $49 | $49 | month | 10x send multiplier, standard segmentation, unlimited automation actions, 1 user. |
| Pro | $79 | $79 | month | 12x send multiplier, advanced segmentation, 3 users included. |
| Enterprise | $145 | $145 | month | 15x send multiplier, premium segmentation, 5 users, dedicated support. |
GetResponse pricing tiers
| Tier | Monthly | Annual (eq) | Unit | Notes |
|---|---|---|---|---|
| Starter | $17 | $14 | month | EUR 16 base, 1,000 subscribers, unlimited sends, 1 automation workflow, landing pages and forms. |
| Marketer | $58 | $47 | month | EUR 54 base, 1,000 subscribers, unlimited automation workflows, abandoned cart, sales funnels. |
| Creator | $67 | $54 | month | EUR 62 base, course creator for up to 500 students, website builder, webinars for 100 attendees. |
Feature by feature
The non-pricing differences that drive the real decision.
| Capability | ActiveCampaign | GetResponse |
|---|---|---|
| Billing model | month | month |
| Pricing model | Contact-tiered marketing automation | Contact-tiered marketing automation |
| Cheapest paid tier | Starter at $15/month | Starter at $14/month |
| Mid-tier benchmark | Pro at $79/month | Marketer at $47/month |
| Total paid tiers published | 4 | 3 |
| Last verified | 2026-05-17 | 2026-05-17 |
Best for…
Hand-picked use cases mapped to the winner.
| Use case | Winner |
|---|---|
| Lowest entry price (10-person team) | GetResponse Starter |
| Most pricing tiers (room to grow) | ActiveCampaign (4 tiers) |
| Predictable per-seat billing | Neither (both flat/usage) |
| Most recently verified pricing | ActiveCampaign |
Choose ActiveCampaign when
- ActiveCampaign is marketing automation with four tiers (Starter, Plus, Pro, Enterprise) each scaling by contact count and send multiplier, billed annually.
- Entry tier (Starter) at $15/month is your budget ceiling.
- Enterprise tier adds dedicated account team; WhatsApp messaging is sold as a separate set of tiers (Core, Advanced, Premium) with line and seat limits.
Choose GetResponse when
- GetResponse offers email marketing, automation, webinars, and course creation with paid plans from EUR 16 per month for 1,000 contacts.
- Entry tier (Starter) at $14/month is your budget ceiling.
- Enterprise tier is custom-priced and adds SMS marketing, mobile push, dedicated IP, phone support, and dedicated onboarding.
Switching considerations
Watch the hidden fees on both sides. ActiveCampaign: Add-ons available for SMS, AI Activities, Enhanced CRM, and Custom Reporting on top of base price GetResponse: Prices shown are net of local taxes which may apply at checkout Always confirm with the vendor before purchase.
Frequently asked questions
Which is cheaper for a 10-person team, ActiveCampaign or GetResponse?
At entry tier and 10 seats on annual billing: ActiveCampaign Starter comes to $15/mo; GetResponse Starter comes to $14/mo. GetResponse is the cheaper entry-tier choice at this team size.
Does ActiveCampaign have more pricing tiers than GetResponse?
ActiveCampaign publishes more paid tiers (4 vs 3). More tiers usually means more granular ways to grow without re-platforming.
Which pricing was verified more recently?
ActiveCampaign's pricing was last verified 2026-05-17; GetResponse's on 2026-05-17. Both pages link to the vendor's official pricing source so you can re-check before committing.