AWeber vs Buttondown pricing: which is cheaper for your team?
Buttondown's cheapest paid tier (Standard add-ons) lists at $9/month, which beats the other on entry pricing. Mid-tier and enterprise math can flip the answer — use the per-tier table below to see the real cost for your team size at each tier.
Calculate the cost for your team
AWeber pricing tiers
| Tier | Monthly | Annual (eq) | Unit | Notes |
|---|---|---|---|---|
| Lite | $15 | $12.49 | month | 500 to 150,000 subscribers, sends up to 10x list size per month, 1% ecommerce transaction fee. |
| Plus | $30 | $19.99 | month | 500 to 150,000 subscribers, 12x send multiplier, 0.6% ecommerce transaction fee. |
| Done For You | $20 | $20 | month | Annual-only; includes professional setup; $79 promo setup fee (regularly $599). |
Buttondown pricing tiers
| Tier | Monthly | Annual (eq) | Unit | Notes |
|---|---|---|---|---|
| Free | $0 | $0 | month | Up to 100 subscribers, rich text and markdown editor, custom domain sending, archives. |
| Standard add-ons | $9 | $9 | month | Tagging, segmentation, paid subscriptions, comments, surveys, analytics, RSS-to-email. |
| Pro add-ons | $29 | $29 | month | Custom domain archives, multiple newsletters, automations. |
| Team add-ons | $79 | $79 | month | Whitelabeling and team seats on top of base. |
Feature by feature
The non-pricing differences that drive the real decision.
| Capability | AWeber | Buttondown |
|---|---|---|
| Billing model | month | month |
| Pricing model | Subscriber-tiered email marketing | À la carte add-ons with subscriber base |
| Cheapest paid tier | Lite at $12.49/month | Standard add-ons at $9/month |
| Mid-tier benchmark | Plus at $19.99/month | Pro add-ons at $29/month |
| Total paid tiers published | 3 | 3 |
| Last verified | 2026-05-17 | 2026-05-17 |
Best for…
Hand-picked use cases mapped to the winner.
| Use case | Winner |
|---|---|
| Lowest entry price (10-person team) | Buttondown Standard add-ons |
| Most pricing tiers (room to grow) | AWeber (3 tiers) |
| Predictable per-seat billing | Neither (both flat/usage) |
| Most recently verified pricing | AWeber |
Choose AWeber when
- AWeber pricing starts at $15 per month for the Lite plan and scales by subscriber count up to 150,000, with a free tier for very small lists.
- Entry tier (Lite) at $12.49/month is your budget ceiling.
- Accounts above 100,000 subscribers require custom pricing; annual billing offers meaningful discounts versus monthly.
Choose Buttondown when
- Buttondown is a small-team newsletter platform with a free tier up to 100 subscribers and à la carte add-ons starting at $9 per month for power features.
- Entry tier (Standard add-ons) at $9/month is your budget ceiling.
- No formal enterprise plan; 501(c)(3) nonprofits receive a 50% discount on any plan.
Switching considerations
Watch the hidden fees on both sides. AWeber: Ecommerce transaction fees of 1.0% on Lite and 0.6% on Plus Buttondown: Each add-on bundle stacks on top of the base subscriber fee Always confirm with the vendor before purchase.
Frequently asked questions
Which is cheaper for a 10-person team, AWeber or Buttondown?
At entry tier and 10 seats on annual billing: AWeber Lite comes to $12/mo; Buttondown Standard add-ons comes to $9/mo. Buttondown is the cheaper entry-tier choice at this team size.
Does AWeber have more pricing tiers than Buttondown?
Both publish 3 paid tiers. The mid-tier benchmark is Plus for AWeber and Pro add-ons for Buttondown.
Which pricing was verified more recently?
AWeber's pricing was last verified 2026-05-17; Buttondown's on 2026-05-17. Both pages link to the vendor's official pricing source so you can re-check before committing.