Shopify vs Moz Pro pricing: which is cheaper for your team?
Shopify's cheapest paid tier (Basic) lists at $29/month, which beats the other on entry pricing. Mid-tier and enterprise math can flip the answer — use the per-tier table below to see the real cost for your team size at each tier.
Calculate the cost for your team
Shopify pricing tiers
| Tier | Monthly | Annual (eq) | Unit | Notes |
|---|---|---|---|---|
| Basic | $39 | $29 | month | Entry ecommerce plan. |
| Grow | $105 | $79 | month | More staff and reporting features. |
| Advanced | $399 | $299 | month | Advanced reports and lower card rates. |
| Plus | $2300 | $2300 | month | Enterprise commerce starting benchmark. |
Moz Pro pricing tiers
| Tier | Monthly | Annual (eq) | Unit | Notes |
|---|---|---|---|---|
| Starter | $49 | $49 | month | Entry-level single-site plan with rank tracking and limited research. |
| Standard | $99 | $79 | month | 1 user, 3 tracked sites, AI Overviews by keyword, 2 AI content briefs per month. |
| Medium | $179 | $143 | month | 2 users, 10 tracked sites, 10 AI content briefs, AI Visibility dashboards. |
| Large | $299 | $239 | month | 3 users, 25 tracked sites, 50 AI content briefs, full AI Search/GEO data. |
Feature by feature
The non-pricing differences that drive the real decision.
| Capability | Shopify | Moz Pro |
|---|---|---|
| Billing model | month | month |
| Pricing model | Store plan pricing plus payment and app costs | Tiered SEO platform with annual discount |
| Cheapest paid tier | Basic at $29/month | Starter at $49/month |
| Mid-tier benchmark | Advanced at $299/month | Medium at $143/month |
| Total paid tiers published | 4 | 4 |
| Last verified | 2026-05-16 | 2026-05-17 |
Best for…
Hand-picked use cases mapped to the winner.
| Use case | Winner |
|---|---|
| Lowest entry price (10-person team) | Shopify Basic |
| Most pricing tiers (room to grow) | Shopify (4 tiers) |
| Predictable per-seat billing | Neither (both flat/usage) |
| Most recently verified pricing | Moz Pro |
Choose Shopify when
- Shopify's base plan is only part of the cost.
- Entry tier (Basic) at $29/month is your budget ceiling.
- Plus comparisons should include checkout customization, B2B, automation, and payment-rate assumptions.
Choose Moz Pro when
- Moz Pro offers Standard, Medium, Large, and Premium SEO plans from USD 99 per month, with optional AI Visibility Dashboards and prompt tracking add-ons.
- Entry tier (Starter) at $49/month is your budget ceiling.
- Moz Premium and Moz Enterprise are custom-quoted with higher keyword and site limits, dedicated support, and SSO.
Switching considerations
Watch the hidden fees on both sides. Shopify: Payment processing, third-party transaction fees, paid apps, themes, and agency work can exceed the base plan. Moz Pro: Additional AI Visibility Dashboards billed at USD 20 each Always confirm with the vendor before purchase.
Frequently asked questions
Which is cheaper for a 10-person team, Shopify or Moz Pro?
At entry tier and 10 seats on annual billing: Shopify Basic comes to $29/mo; Moz Pro Starter comes to $49/mo. Shopify is the cheaper entry-tier choice at this team size.
Does Shopify have more pricing tiers than Moz Pro?
Both publish 4 paid tiers. The mid-tier benchmark is Advanced for Shopify and Medium for Moz Pro.
Which pricing was verified more recently?
Shopify's pricing was last verified 2026-05-16; Moz Pro's on 2026-05-17. Both pages link to the vendor's official pricing source so you can re-check before committing.