Ahrefs pricing: tiers, seat costs, and hidden fees

Short answer

Ahrefs charges per-tier monthly fees plus per-user upgrades, with rank tracking, site audit, and Brand Radar prompts billed as add-on credits.

Last verified: 2026-05-17 Model: month Official pricing

Public pricing tiers

TierMonthlyAnnual monthly equivalentNotes

Lite $129 month $108 month 1 user, 750 monthly credits, 5 projects, 750k crawl credits, AI Overviews tracking limited.

Standard $249 month $208 month 1 user, 5,000 credits, 20 projects, 2 years history, 2,000 tracked keywords; extra users at EUR 37.40/mo each.

Advanced $449 month $374 month 1 user, unlimited credits, 50 projects, 5 years history, 5,000 keywords; extra users EUR 56.10/mo each.

Enterprise $14,990 year $1,249 year Annual contract from approx USD 14,990/yr; unlimited credits, custom seats, SSO.

Ahrefs cost calculator

For 10 seats on Lite, current public pricing implies $108 per month when annual pricing is available, or $129 month-to-month.

Sample stack cost at named team sizes

Ahrefs monthly cost projection by team size, based on public per-seat pricing.
Tier	10 seats / month	25 seats / month	50 seats / month
Lite	$108	$108	$108
Standard	$208	$208	$208
Advanced	$374	$374	$374
Enterprise	$1,249	$1,249	$1,249

Math: per-seat tiers multiplied by seat count. Flat-fee tiers stay constant. Does not include add-ons, support tiers, implementation, or usage overages.

Hidden fees and quote risks

Extra users billed separately at EUR 37.40 to EUR 93 per user per month depending on tier
Brand Radar AI prompt tracking starts at EUR 46.70/mo with per-check overages around EUR 0.0093 to EUR 0.0187
Project Boost add-ons for faster recrawl run EUR 18.70 to EUR 180 per project per month
Report Builder and AI Content Helper add-ons billed from EUR 89/mo each

Enterprise notes

Enterprise plan is sold annually with custom seats, audit logs, SSO, and dedicated success management; published floor is approximately USD 14,990 per year.

Closest alternatives

Other seo platform tools buyers shortlist when they compare Ahrefs.

Semrush Not yet covered

Moz Pro Seo platform

SE Ranking Seo platform

Sistrix Seo visibility platform

Sources

Ahrefs official pricing page

Pricing changes frequently. Confirm directly with the vendor before purchase.

Frequently asked questions

How much does Ahrefs cost?

Ahrefs pricing depends on its Tiered SEO research and audit platform with usage credits. The page lists public tiers and flags custom or usage-based items that require vendor confirmation.

What is the main hidden fee risk for Ahrefs?

Extra users billed separately at EUR 37.40 to EUR 93 per user per month depending on tier

Which Ahrefs alternatives should buyers compare?

Semrush, Moz Pro, SE Ranking, Sistrix are the closest alternatives most procurement teams compare against Ahrefs.