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Moosend vs Kit (ConvertKit) pricing: which is cheaper for your team?

Short answer

Moosend's cheapest paid tier (Pro (500 contacts)) lists at $7/month, which beats the other on entry pricing. Mid-tier and enterprise math can flip the answer — use the per-tier table below to see the real cost for your team size at each tier.

Verified 2026-05-16 · Public pricing only · Updated monthly

Calculate the cost for your team

TierMoosend / moKit (ConvertKit) / moDiff

Moosend pricing tiers

TierMonthlyAnnual (eq)UnitNotes
Pro (500 contacts)$9$7monthUnlimited campaigns and sends, marketing automation, landing pages, forms, SMTP server.
Pro (10k contacts)$80$64monthSame Pro features at 10,000-contact tier; annual billing saves 20%.
Email Credits 350k$350$350one-timePay-as-you-go 350,000 email credits for $350; credits never expire.

See full Moosend pricing breakdown →

Kit (ConvertKit) pricing tiers

TierMonthlyAnnual (eq)UnitNotes
Newsletter (Free)$0$0monthUp to 10,000 subscribers, 1 basic visual automation, unlimited landing pages and broadcasts.
Creator$33$25month1,000 subscribers, unlimited visual automations, A/B subject line testing, 24/7 email support.
Pro$66$50month1,000 subscribers, unlimited users, advanced analytics, deliverability reporting, newsletter referral system.

See full Kit (ConvertKit) pricing breakdown →

Feature by feature

The non-pricing differences that drive the real decision.

CapabilityMoosendKit (ConvertKit)
Billing model month month
Pricing model Contact-tiered with pay-as-you-go credits Subscriber-tiered with free plan
Cheapest paid tier Pro (500 contacts) at $7/month Creator at $25/month
Mid-tier benchmark Pro (10k contacts) at $64/month Pro at $50/month
Total paid tiers published 3 2
Last verified 2026-05-17 2026-05-17

Best for…

Hand-picked use cases mapped to the winner.

Use caseWinner
Lowest entry price (10-person team) Moosend Pro (500 contacts)
Most pricing tiers (room to grow) Moosend (3 tiers)
Predictable per-seat billing Neither (both flat/usage)
Most recently verified pricing Moosend

Choose Moosend when

  • Moosend offers a Pro plan that scales by subscriber count from 500 to 1 million plus, with a pay-as-you-go credit option where credits never expire.
  • Entry tier (Pro (500 contacts)) at $7/month is your budget ceiling.
  • Enterprise tier adds account manager, priority support, deliverability optimization, and 10-plus team members under a custom quote.

Choose Kit (ConvertKit) when

  • Kit is creator-focused email marketing with a free tier up to 10,000 subscribers and paid plans starting at $33 per month for 1,000 contacts.
  • Entry tier (Creator) at $25/month is your budget ceiling.
  • Larger subscriber tiers use a sliding pricing calculator on the website; high-volume creators get migration help when moving from a competitor.

Switching considerations

Watch the hidden fees on both sides. Moosend: Moosend Plus add-ons (dedicated IPs, transactional, audience discovery) are priced separately Kit (ConvertKit): Digital product transaction fees of 3.5% plus $0.30 per sale Always confirm with the vendor before purchase.

Frequently asked questions

Which is cheaper for a 10-person team, Moosend or Kit (ConvertKit)?

At entry tier and 10 seats on annual billing: Moosend Pro (500 contacts) comes to $7/mo; Kit (ConvertKit) Creator comes to $25/mo. Moosend is the cheaper entry-tier choice at this team size.

Does Moosend have more pricing tiers than Kit (ConvertKit)?

Moosend publishes more paid tiers (3 vs 2). More tiers usually means more granular ways to grow without re-platforming.

Which pricing was verified more recently?

Moosend's pricing was last verified 2026-05-17; Kit (ConvertKit)'s on 2026-05-17. Both pages link to the vendor's official pricing source so you can re-check before committing.